Need Marketing Support at Automate? We Can Help!

If you’re exhibiting at Automate 2026 in Chicago this June, it’s best to start planning months in advance to ensure your investment in the show will be worthwhile.

Account-Based Marketing Campaign Helps Land Meetings With New Prospects

Multi-part campaign targets high-value leads through digital and traditional marketing efforts.

6 Tips for Building a Successful Account-Based Marketing Campaign

For B2B marketers, account-based marketing campaigns can reach the most ideal prospects with targeted messages engineered to encourage engagement.

6 Steps to Maximize Trade Show Investment After the Show Ends

Here’s a checklist of the most important post-event marketing activities to keep your company top-of-mind with your hottest leads.

Shifting Perceptions to Strengthen the U.S. Manufacturing Industry

TECH B2B Marketing Managing Director Winn Hardin joined a panel to discuss how we communicate benefits of manufacturing careers to young people and their parents.

Why Your Business Should Adopt Integrated Marketing Strategies

Integrated marketing involves using different tactics to produce a comprehensive and consistent message that reaches potential customers from multiple channels.

Put Your Best Foot Forward: Best Practices for Post-Event Marketing

Here are some of the best practices for following up with tradeshow leads for event success.

4 Steps to Create a Marketing Plan

Marketing helps businesses spread the word about their operations, products, and services, but where do you start? At TECH B2B Marketing, marketing plans start with four easy steps.