Account Executive John Lewis brings more than 25 years of technology media, public relations, and marketing experience having most recently served as Editor in Chief of Laser Focus World. After earning his B.S. in Chemical Engineering and working R&D in the energy sector, John became an award-winning journalist at Design News magazine. With more than 13 years of progressive marketing experience at Cognex, John worked in public relations, strategic market development, and content marketing roles, including developing high-volume lead generation programs. Since 1996, John has focused exclusively on meeting the information needs of engineers working in fields as diverse as motion control, robotics, machine vision, lasers, optics, photonics, and industrial controls across every vertical market including semiconductor, electronics, aerospace, automotive, medical, energy, and logistics. John’s experience as engineer, journalist and marketer allows him to quickly ramp up on business, products, vertical industries and applications to bring an outside-in/market perspective to B2B content strategy.