News & Insights2020-01-10T13:33:40-05:00

Take your marketing to the next level with our insightful posts. Be sure to subscribe to stay current with the leading trends and strategies.

TECH B2B Marketing Adds Electronics Editor and Journalist Jessica MacNeil

Neptune Beach, Fla., September 16, 2021 — TECH B2B Marketing, a full-service digital marketing, public relations, and business consultancy serving automation, manufacturing, and related technical industries, is pleased to announce the addition of Jessica MacNeil, former managing editor of electronics industry publication EDN. MacNeil joins TECH B2B as assistant account executive. “In addition to strengthening our ability to service our

September 16th, 2021|Company News|

Automation Community Reacts to Semiconductor Chip Shortages

Learn how companies in the automation space are mitigating the impact of semiconductor chip shortages. From machine vision and robotics to automobiles and televisions, almost every system and device requires semiconductor chips, but recent worldwide events and political strains have caused global supply chain disruptions in this area. Companies in the automation space have tried to mitigate the direct

TECH B2B Marketing Expands Account Team With Automation Insider Jimmy Carroll

Neptune Beach, Fla., January 18, 2021 — TECH B2B Marketing, a full-service content development, digital marketing, and business consultancy agency serving technical industries, is pleased to announce the addition of Jimmy Carroll, former editor in chief of Vision Systems Design, as account executive. “We couldn’t be happier to have Jimmy joining our team,” said Winn Hardin, founder and managing

January 15th, 2021|Company News|

Six Steps to Successful Account-Based Marketing

A growing number of B2B marketers are learning account-based marketing (ABM) can complement their traditional outreach strategies. While conventional B2B marketing campaigns cast a wide net to appeal to as many new prospects as possible, ABM targets a specific set of accounts. It brings your sales and marketing team together to identify key decision makers within an account and then

April 13th, 2020|Inbound Marketing, Outbound Marketing, Sales Consulting|

Want Fresh Content
Direct to Your Inbox?

Just add your email and hit subscribe to stay informed.

      Go to Top