Sales Consultation

Measurable actions that support strategy

B2B Financial Success Starts With The Sales Plan. But What If Your Plan Is To Beat Last Year By 10%, 20%, or More?

Higher sales is a destination, not a plan. TECH B2B’s expertise can help companies just like yours develop sales plans and support marketing initiatives that grow your business — whether you sell through distribution or in-house and whether you are an OEM, integrator, or distributor.

Six Steps to Success:

  1. Identify industries, customers, and the drivers that move them to boost leads and sales
  2. Research the best web, video, social media, trade show, email, and print channels to reach qualified prospects
  3. Develop a strategic campaign plan, including GANTT, expected returns, and metrics for evaluating success
  4. Empower your sales and distribution channels with content and information designed to convert leads into sales
  5. Deliver qualified leads to sales and move prospects farther along the funnel through lead nurturing, drip campaigns, and retargeting
  6. Analyze meaningful metrics for each step in the buyer’s journey, iteratively optimizing every marketing dollar and initiative for the greatest return
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Six Steps to Successful Account-Based Marketing

A growing number of B2B marketers are learning account-based marketing (ABM) can complement their traditional outreach strategies. While conventional B2B marketing campaigns cast a wide net to appeal to as many new prospects as possible, ABM targets a specific set of accounts. It brings your sales and marketing team together to identify key decision makers within an account and then tailor marketing programs and messages designed to foster stronger relationships and revenue growth. In effect, ABM translates conventional marketing approaches to individual accounts as though they were markets in and of themselves. ABM and traditional marketing use similar tactics and terms but applying ABM can feel a little like learning a new dialect of a familiar language. Following the below

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